Meet Brian Reich, Author of Shift & Reset
StartSomeGood’s SocEnt Book Club is pleased to host Brian Reich, author of Shift & Reset: Strategies for Addressing Serious Issues in a Connected Society, on our monthly book club conference call. Our call will be held next Wednesday, January 4th at 2 pm PST/5 pm EST.
Join the call to hear Brian talk about the challenges facing organizations in our rapidly evolving society, and what some of the strategies for dealing with those challenges are. You will also have the opportunity to ask Brian questions about his book and about how your organization can thrive in the current climate of connectedness. Beware: Brian won’t sugarcoat the challenges facing your organization. Shift and Reset is a wake-up call for all organizations trying to conduct business in the same way they always have, ignoring a new environment. His book was announced on our blog earlier this month.
Brian is the Senior Vice-president-Global Editor for Edelman Digital and regularly blogs at www.shiftandreset.com. Besides that he is a media (he hastens to remind us that this is a lower case “m”) junkie. He reads oceans of newspapers and magazines and follows mountains of blogs. He has been analyzing the changes Web 2.0 has been bringing to our organizational environment for years so his insight is direct and relevant.
To RSVP and for information on joining Wednesday’s free conference call, please email Alex(at)startsomegood.com

